Customer Experience
Programs
I didn’t set out to build a tech company.
I set out to make sure the tools that change lives actually reach the people who need them.
Years ago, I lost someone I loved deeply to suicide. It cracked something open in me about how disconnected we can become—from ourselves, from each other, from the knowledge and guidance that could help us grow, heal and move forward.
On my own healing journey, I found breathwork. I explored somatic work. I learned from people who didn’t just talk about transformation—they gave me tools that helped me rebuild, slowly and honestly. Bit by bit, I started to feel like myself again.
In time, I trained to hold space for others. But the more I stepped into that world, the more I realised something important: I wasn’t here to be the guide. I was here to support those who were already guiding. To build what they need so they can do what they do best.
I kept seeing the same thing: incredible practitioners doing powerful, life-changing work, but stuck inside systems that reward noise, not depth. Even experienced coaches with loyal followings were juggling fragmented tools—DMs, link trees, online communities, email funnels, course platforms—all held together by a fragile web of tech that burned them out faster than they could support clients.
Meanwhile, the people looking for their work—clients, students, and community members ready to learn, heal, and grow—were left clicking through a maze of links just to find one real resource.
I couldn’t stop wondering: What if we removed the middleman?
What if a coach, educator or facilitator could invite their people straight into a space that felt like home, not a feed built for distraction, but a fully branded app shaped entirely around how they teach and serve?
What if they didn’t have to spend $50,000–$100,000 on custom development, wait a year for developers, or learn to speak tech just to share what they know?
What if they could own their work, their content, their community, and their customer journey—all in one place, launched in 30 days, with one clear subscription?
That’s where the vision for Plaece began.
The global wellness industry is undergoing a massive shift—from platform-driven to practitioner-owned. We believe the next wave of wellbeing will be practitioner-led, community-based, and owned at the brand level.
Our goal is to make that shift accessible and equitable—to create a level playing field where more people can lead, not just the loudest or most resourced.
Plaece enables that shift by giving coaches, practitioners, educators, and guides the tech infrastructure and digital assets to build businesses that are truly their own—not duct-taped together, but intentionally built.
It’s a branded app that feels like you. A digital home for clients, students, and community members—the ones you've already impacted, the ones you're working with now, and the ones who haven't found you yet.
It’s fast—we build in 30 days, not 12 months.
It’s accessible—one implementation fee plus subscription, making it within reach for many, even those in the early stages of business.
It’s theirs—their branding, their courses and programs, their community, their content—all under their own name, not someone else’s logo.
So instead of trying to stay visible on a platform that doesn’t serve you, you can invite your audience in. One branded experience. One clear path.
But Plaece is more than just a product—it’s a growing ecosystem shaped by the people using it. Every practitioner helps shape what we build next.
Their feedback, ideas, frustrations, and ambitions guide our roadmap, ensuring our tools remain practical, human, and designed for real impact, not just conversion.
Because this is bigger than software, it’s about making fundamental tools and teaching more accessible to people everywhere in the world.
When you join Plaece, you’re not just launching a branded app—you’re helping build the future for what comes next for wellbeing, growth, and connection: one feature, one conversation, one brave idea at a time.
This isn’t just my story. It’s my co-founders’ story, too. Each of us carries our own reason for believing wellbeing shouldn’t be transactional, or squeezed through a funnel, or hidden behind a paywall that only a few can reach. It’s about building trust and relationships above all else—this creates connection, and connection drives change.
Together, we’re building something that flips the script.
Plaece gives practitioners the freedom to scale their impact without sacrificing their wellbeing. So someone halfway across the world can join a breathwork class, mindset program, or community practice—not through a feed or a funnel, but inside a digital space that feels like the teacher’s own.
We, as a global community, don’t want another brilliant coach or guide burning out because they can’t keep up with the content treadmill. We don’t want people looking for fundamental tools to get lost in the noise.
We need more spaces that feel clear, direct and welcoming—and we need the people who hold those spaces to have their say on how we reshape wellbeing, on a global scale.
So we’re building Plaece. One branded app at a time. One practitioner at a time. One community at a time.
This is the last call-to-action you’ll ever need. A link that takes your clients and potential clients directly into a Plaece you curate: straight to your tools, your programs, your support. No more bouncing between disconnected links or platforms. Just one clear path. One final Plaece.
We’re just getting started—and every person who joins us helps write what comes next.
